Ricardo Alcalde

Current

Founder & Owner at Spai Disseny

Past

Online National & Leisure Regional Sales Manager at American Airlines
Regional Sales Account Manager at Brussels Airlines
Pricing & Commercial Co-ordinator at Cathay Pacific Airways

Customer Relations Manager at Air Europa
Airport Operations Officer at Futura International Airways
Crew programming Officer at Spanair
Reservations Officer at Air Europa

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4 more...

Education

ISED – Instituto Superior de Estudios
International Job Intership with Air Europa
Coral Gables School

Florida International Academy
San Marcos High School

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2 more...

Recommended

1 person has recommended Ricardo

Connections

75 connections

Industry

Management Consulting

Websites

My Website

Ricardo Alcalde’s Summary

Work across different functions and levels within an organization

Implement sales strategies contributing to the overall revenues and share targets for the Regional sales territories

Business developer with experience in different aspects of commercial aviation sales analysis, accounts and project management

Develop and Implement new & existing business leads through segmentation and sector sales channels.

Assumed charge with responsibility and organization.
Strong interpersonal communication skills.

Tendency to enlarge knowledge in all fields. Solution-driven, able to negotiate at various levels approachable, non-hierarchical; Able to work under demanding conditions, independent & organized and methodical, high-energy level & proactive working attitude.

Ricardo Alcalde’s Specialties:

Strong managerial and analytical skill providing revenue maximization to mantain industry leadership in the area of account management reporting & analysis tools know how product,

Ricardo Alcalde’s Experience

Founder & Owner

Spai Disseny

(Internet industry)

December 2006 — Present (3 years 1 month)

We offer solutions for small and medium companies that need to adapt to internet and web 2.0 technologies.

Web design
Network marketing coaching
Web development
Online commerce strategies
Project management
Online National & Leisure Regional Sales Manager

American Airlines

(Public Company; AMR; Airlines/Aviation industry)

December 2007 — October 2008 (11 months)

Manage a team and coordinates/ aligns leisure selling strategy with Key Accounts Managers as well as the Country Sales Manager
Responsible for growing existing leisure business and developing and closing new opportunities.
Able to leverage existing relationships in market country and with US/HDQ/Region/Division
Develop strong internal network working relationships with airports, reservations, customer relations, premium services and marketing.
Responsible for pricing for tour operators, web operators, Preferred Agencies for groups and the incentive and online markets.
Manage development of appropriate measurement and tracking tools to enable best focus on top accounts.
Responsible for implementation and coordination of sales Align teams with overall company strategy and objectives.
Drive leisure selling focus and development Supervise, train, develop and manage the performance the team, coaching and counseling.
Budget and Business Plan preparation-presentation and control
Regional Sales Account Manager

Brussels Airlines

(Privately Held; 1001-5000 employees; Airlines/Aviation industry)

October 2003 — March 2005 (1 year 6 months)

Sales and account management responsible for the Catalonia, Andorra, Levante, Balearics and Zaragoza regions.

My role challenge was to achieve flight profitability in all SN flights from Barcelona to Brussels and connections.

Coordinating sales and marketing actions with corporate accounts and travel agencies. Build client relationship.

Responsible for Viajes Iberia - TQ3 - Baixas - Tejedor and Racc as groups agencies.

Identifying business opportunities and ensuring corporate Route Deals, Agencies Programs and SLA agreements.

Negotiating local incentives and global agreements - Pricing Actions to increase from low yield to high yield.

Coordinate Famtrips and presentations of services - Represent the company in fairs and events.

The company decided to stop operating commercially in my regions as high competitive market, due to travel industry changes.
Pricing & Commercial Co-ordinator

Cathay Pacific Airways

(Public Company; 10,001 or more employees; Airlines/Aviation industry)

October 2000 — March 2002 (1 year 6 months)

Some of the tasks I was involved, were producing key reports for market share and sales performance analysis as well as track the accounts and contracts from sales executives including incentives, drop nets and tactical pricing.

Process and analysis of statistical data, liaising with revenue management in Hong Kong as well as sales, marketing in London.

Negotiation and construction of net fare levels for implementation in the UK.

Implement corrective fare measures, pricing offensives, strategies and fares initiatives to maintain our leader position in the market.

Filter between sales pricing and marketing.

Fares distributions FIT/Tactical/SO/ADHOC/APEX.
Customer Relations Manager

Air Europa

(Privately Held; 5001-10,000 employees; Airlines/Aviation industry)

June 1999 — August 2000 (1 year 3 months)

Manage and develop department.

Service statistics and research via public survey for higher quality service actions.

Support accounts and commercial departments acting as a filter.

Helping the financial department with bank reconciliations and airlines sales reports / Audit BSP and revenue accounts ticketing.

Build and maintain client relationships.

Handle all sorts of complaints dealt with service excellence to maintain customer satisfaction levels to company standards.

Issue Airline Plates.

Project 10 weeks in Santo Domingo - Dominican Republic - Air Europa -Globalia Group

Promoted to Project Manager

Implementation of training courses for new recruits - Spending profitability - Commercial Support

Implement national marketing campaign liaising with national media.-
General Management Trainee
Airport Operations Officer

Futura International Airways

(Privately Held; 1001-5000 employees; Airlines/Aviation industry)

January 1999 — July 1999 (7 months)

General Airport procedures - supervise handling companies - checking and gates services, daily aircraft rotation up dates to prevent delays.

Welfare meals authorization baggage complaints control - AOG

Procedures. Flight allocations, liaison with touroperators, passenger airport authorities other carriers and passengers.

Organize sub-charter flights to cover AOG.
Crew programming Officer

Spanair

(Privately Held; 1001-5000 employees; Airlines/Aviation industry)

November 1998 — January 1999 (3 months)

Programming, control and implement monthly crew schedules per territories.

Authorize crew changes and follow aircraft rotation to prevent aircraft delays due to crew sign in.
Reservations Officer

Air Europa

(Privately Held; 5001-10,000 employees; Airlines/Aviation industry)

June 1997 — July 1998 (1 year 2 months)

Reservations sales agent - Handle MCO / PTA, cleaning flights, review bookings, callcenter sales, special queues, groups, TT.OO, Advance
ticketing, customer service.

Promoted to Project Manager

Project 3 weeks in San Salvador - Central America - Air Europa Globalia Group

Supervising, training, building and developing a reservations department wit a sub-contractor.

Ricardo Alcalde’s Education

ISED – Instituto Superior de Estudios

Master in real estate management accredited by Universidad de Vic 2005 — 2007

Activities and Societies:

AEGAI (Asociacion Europea de Gestores y Administradores Inmobiliarios)
International Job Intership with Air Europa

1999 — 2000

Activities and Societies:

Training in international business applied to the airline industry.

Program between United States Agency and Spanish Chamber of Commerce.
Coral Gables School

Travel Career Development , Marketing and sales. - Certified by the State of Florida , 1997 — 1998

AA sabre training
PRINT (PNR concept)

Activities and Societies:

Travel and Tourism overview
Industry career orientation
Florida International Academy

GED - Equivalent and homologated to Spanish C.O.U , 1995 — 1996
San Marcos High School

International GED , 1993 — 1996

Additional Information

Ricardo Alcalde’s Websites:

My Website

Ricardo Alcalde’s Interests:

SN Brussels Airlines RBS Project Team - Barcelona - Spain Route Business Strategy Workshops Translating RBS into a Systematic Performance Measurement System Training in airlines cost effective RBS results management for account managers. RODOC Measurement. (Results on Directional Operational Cost)