Jorge Serrano

Current

• Head of Digital Content Department at MASmedios.com

Past

• Account Manager at Google, Inc
• Consultant on Information Technologies at Serikat Informatica
• Information Manager at PlanetaDeAgostini Online

• Information Manager at Planeta DeAgostini

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1 more...

Education

• Universidad de Granada

Recommended

3 people have recommended Jorge

Connections

197 connections

Industry

Internet

Websites

• My Company
• My Website

Jorge Serrano’s Summary

My professional career has expanded and evolved from Information Retrieval and Information Management knowledge fields to Information Architecture, Interaction Design and E-Commerce / E-Marketing / E-Content Strategy Design.

My goal: to design and develop information systems and services using better ways for everybody to find and be found what they really need, through the best user experience possible.

Jorge Serrano’s Specialties:

E-commerce, E-marketing, SEO, Copywriting, Internal Search Engines, Web Analytics, Search Analytics, Intranets, E-Administration, Document Management, Content Management, Business Intelligence, OPACs and Library 2.0

Jorge Serrano’s Experience

• Head of Digital Content Department

  MASmedios.com

  (Privately Held; 51-200 employees; Internet industry)

  2004 — Present (5 years )

• Account Manager

  Google, Inc

  (Public Company; 5001-10,000 employees; GOOG; Internet industry)

  2003 — 2004 (1 year )

• Consultant on Information Technologies

  Serikat Informatica

  (Privately Held; 201-500 employees; Information Technology and Services industry)

  2002 — 2003 (1 year )

• Information Manager

  PlanetaDeAgostini Online

  (Internet industry)

  2000 — 2002 (2 years )

• Information Manager

  Planeta DeAgostini

  (Internet industry)

  2000 — 2002 (2 years )

Jorge Serrano’s Education

• Universidad de Granada

  1998 — 2000

Additional Information

Jorge Serrano’s Websites:

• My Company
• My Website

Jorge Serrano’s Interests:

Interacción persona-ordenador, usabilidad, accesibilidad, arquitectura de información y recuperación de información, E-commerce, E-marketing, SEO, Web Analytics, Search Analytics, Intranets design, E-Administración, Administración electrónica, Document Management, Content Management, Business Intelligence, OPACs

Jorge Serrano’s Groups:

Calsi Valencia

•    Data & Text Analytics Professionals (1800+ members)
•    DataShaping Advanced Analytics
•    Networking Activo
•    Information Access and Search Professionals
•    Online Marketing Expo (OMExpo)
•    Googlers & Xooglers
•    Informetrics

Jorge Serrano’s Contact Settings

Interested In:

• consulting offers
• new ventures
• expertise requests
• business deals
• reference requests
• getting back in touch