PR & Communication Manager at Huawei
Madrid Area, Spain
PR & Communication Manager at Huawei
Madrid Area, Spain
More than 15 years experience in journalism and corporate communications. Higly skilled in writing (press releases, media pitches, by-lined articles, backgrounders, etc), planning and execution of PR and communication activities. Management of PR agencies, events organization, public affairs, Government relations. Social media specialist.
Media relations, employee communications, executive communications, speech writing, blogging and new media.
(Privately Held; Telecommunications industry)
March 2008 — Present (1 year 10 months)
PR & Communication manager for Huawei in Spain.Reporting to the CEO of Huawei Spain and to the EU marketing team, the responsibilities are external and internal communications at Huawei Spain. This includes the design and implementación of the communication plan for Huawei Spain; media and analysts relations; executive communications; creation of press releases; media pitches, by-line articles, backgrounders and other documents for external and internal use; management of local communications agency; coordination of global and European projects (i.e. global PR activities of Huawei at the Mobile World Congress in Barcelona, 2009); events organization; management of branding materials; development of the local website; public affairs and Government relations.
(Public Company; 10,001 or more employees; IBM; Information Technology and Services industry)
May 1999 — February 2008 (8 years 10 months)
Working at the IBM Spain Communications Department, my role is the development and execution of communication plans; writing and editing of by-lined articles, press releases, backgrounders, media pitches, executive speeches and other documents; translation of corporate documents, organization of press conferences; briefing and consulting for IBM executives; response to media requests; etc. I have a particular focus on corporate issues and the development of new media as personal and corporate communication channels.
(Privately Held; 11-50 employees; Media Production industry)
June 1998 — May 1999 (1 year )
Editor of the business magazines Dirigentes and Nuestros Negocios. My role included the development of new editorial projects.
(Privately Held; 11-50 employees; Media Production industry)
December 1993 — June 1998 (4 years 7 months)
Editor: (1995 - 1998) My role was to write and edit articles, including the coordination of translators and other providers and the supervision of the production of business advertising supplements published in the following media: WirtschaftsWoche (Germany), Frankfurter Rundschau (Germany), Die Woche (Germany), US News & World Report (USA), Daily News (USA), Le Nouvel Economiste (France), Le Nouvel Observateur (France). I also participated in marketing analysis and studies for advertising sales. My role included the development the first web page of the company and web version of the supplements.
Journalist: (1993 - 1995) My role was to interview business managers, ministers, heads of state and other relevant personalities in several countries for the production of business advertising supplements published in the above mentioned media. The work was conducted in Poland, The Philippines, Croatia, India, Canada, Bulgaria, Czech Republic, Slovakia, Nigeria, Brazil and Venezuela.
Master , Journalism , 1992 — 1992
1985 — 1990
The Marketing Plan (online program) 2007