Benito Castro

Current

Responsable for Internal Communication at Radio Televisión Andalucía/Canal Sur
President of the Asociación Evento Blog España (Blog Event Association, Spain) at Evento Blog España

Past

responsable for Corporate Web and Internal Communication at Radio and Televisión de Andalucía at Canal Sur
Profesor invitado at Universidad de Sevilla
Head of Press at RTVA

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Education

Universidad Complutense de Madrid

Connections

184 connections

Industry

Public Relations and Communications

Websites

Benito Castro’s Summary

OTHER ACTIVITIES

- Author of the Comucor blog since January 2006, (http://comucor.blogspot.com ) on topics such as Communication and Management in the current globalization panorama and the push of new social media.

- Teacher at the business school Instituto de Estudios Jurídicos y Empresariales de Cajasol (Cajasol Institute of Legal and Business Studies) (Andalusia´s second savings bank), where I was Corporate Communication Conference director for six courses (1998-2005)

- Guest Teacher at Business and Institutional Communication Conferences at the University of Seville.

- Guest lecturer at Marcus Evans

- Author of the book ‘El auge de la Comunicación Corporativa (The Corporate Communication Boom)’, a free download on the webpage: http://augecomucor.com

- Published article in the collective book “Blog-Book“, available soon, with the sponsorship of Red.es, Fundación Telefónica and BBVA

- Award from the Asociación de Telespectadores de Andalucia (Andalusia’s Viewers Association) (ATEA) in 2002, for the “best behind-the-camera work”.

ACADEMIC RECORD

- Bachelor of Information Sciences, a branch of Journalism at the Universidad Complutense de Madrid (Complutense University of Madrid).

- Master´s in Economics and Business Managment from the Instituto Internacional San Telmo en Sevilla (San Telmo International Institute of Seville), an institute that develops Seville´s IESE program for experienced managers.

Benito Castro’s Experience

Responsable for Internal Communication

Radio Televisión Andalucía/Canal Sur

(Public Relations and Communications industry)

March 2009 — Present (10 months)

My work consists of coordinating a team in order to energize Internal Communication, principally through Intranet
President of the Asociación Evento Blog España (Blog Event Association, Spain)

Evento Blog España

(Privately Held; 1-10 employees; Civic & Social Organization industry)

March 2006 — Present (3 years 10 months)

, organizer of the first Spanish national “bloqgers” conference in 2006 and 2007, called Evento Blog España (EBE) (http://eventoblog.com).
responsable for Corporate Web and Internal Communication at Radio and Televisión de Andalucía

Canal Sur

(Public Relations and Communications industry)

May 2007 — March 2009 (1 year 11 months)

My work consists of coordinating different teams in order to increase the presence of my company on the internet, as well as to energize Internal Communication, principally through Intranet
Profesor invitado

Universidad de Sevilla

(Public Relations and Communications industry)

2004 — 2008 (4 years )
Head of Press

RTVA

(Public Company; 1001-5000 employees; Broadcast Media industry)

September 1996 — May 2007 (10 years 9 months)

My main job was to head a team formed by company representatives as well as external collaborators. I worked with communication media principally in Andalusia, Madrid and Barcelona and developed other Marketing events in relation to our brands. We had contact with more that 80 channels of communication all over Spain on a daily basis. I also coordinated the company’s internal paper publication and managed publicity issues